Thursday, April 28, 2011

Ambient Advertising


for my ad i chose to do one about personal hygiene. to get my audience to interact i decided to create one where you had to pull away the top part to see the message underneath. you can only read part of the message and to read the rest of it you have to pull away the layer. 

Wednesday, March 30, 2011

Emotion In Design

The Emotional ties in this ad are between the grandfather and the grandson. It plays on the fact that you want to spend time with your family as they start to get older and what better way than boating or doing a family activity.

The emotion in this one is hurt. The ad talks about how a child needs parents in they're life to shape their development. The picture of the girl and the fonts and colors used help get that message across.

The emotion in here is happy, joy. The picture shows a mother and daughter laughing and the mother holding the daughter. the colors help keep the ad light and airy.